Local Marketing FAQ

If you’re a franchisor, franchisee, OEM, dealer, or multi-location brand trying to grow through local marketing, this is for you. Flint Direct supports clients across hundreds of markets in the U.S. and Canada with turnkey, scalable solutions.

Local marketing refers to strategies that help businesses connect with nearby customers in specific cities, neighborhoods or regions. It often includes localized traditional and digital media, SEO, business listings, reviews and community-based campaigns.

Local marketing is where brand awareness turns into real action. Customers don’t buy from "the brand", they buy from the dealership or franchise location nearby. Consistent, localized marketing builds trust and drives foot traffic, leads, and sales.

National marketing builds broad brand awareness. Local marketing helps each location show up when and where people are searching — on Google, Maps, Facebook, and local websites. Both are important, but local is where conversion happens.

We help brands grow by making local marketing easy and effective for every location. Our services include:

• Local SEO + dealer/franchise microsites

• Paid ads (search, social, display)

• Review management and listings

• Co-op/MDF program management

• Custom creative + strategy

We work with franchises, manufacturers, and multi-location businesses across North America.

We currently support hundreds of markets across the U.S. and Canada — from small rural towns to major metro areas. Our headquarters are in Fargo, North Dakota, but our footprint is vast.

We specialize in:

• Manufacturers/OEMs with dealer networks

• Franchises (QSR, home services, retail, healthcare, and more)

• Multi-location service businesses and brand networks

Both. We have easy-to-understand packages and can also customize for unique needs. You can explore our franchise marketing services or dealer marketing solutions.

Co-op is a shared budget model where the brand helps fund local marketing for dealers or franchisees. We can manage the entire process, from strategy and creative to execution and reporting, to help maximize adoption and ROI.

Absolutely. We’re built for scale. Whether you have 5 locations or 500, we localize content, ads, and SEO for each — while keeping your brand consistent and your reporting centralized.

While Flint Direct is based in Fargo, North Dakota, we support locations in every U.S. state and across Canada — including high-density areas like:

• Chicago, IL

• Dallas–Fort Worth, TX

• Atlanta, GA

• Denver, CO

• Toronto, ON

• Vancouver, BC

...and hundreds more

You can schedule a free strategy call or request a local marketing audit. We’ll review your current setup and provide actionable insights on how to improve.

Explore More:

• Franchise Marketing Services

• Dealer & OEM Marketing Services